THE HOLISTIC SOLUTION
Experience the best of both worlds and get a comprehensive solution to your pricing and selling pain points with the Holistic Solution.
It encompasses both Pricing and Frictionless Selling packages.
WHAT YOU CAN EXPECT
- Discovery session
- Assessment and Opportunity Analysis
- Customized pricing architecture workbook
- Defined ideal target segmentation
- Defined ideal buyer profiles, match with perceived value expectation
- Persona based Customized Value Proposition messaging
- Customized optimal buyers’ journey map, from prospect through purchase
- Handover Training
CUSTOMER SUCCESS STORIES
Before engaging Michele and Lagniappe Digital, we were challenged with variant pricing for different shoppers, specifically, the price conscious customer, B2B and gift givers.
After meeting with Michele, I implemented a smaller box for the price conscious that wanted to be part of the "taste testing" club. I found the confidence to say no to B2B clients that wanted a larger price break, by gaining an understanding of how low I can go. I’ve gained a clear understanding of my consumer segments. Before, I struggled with “what does one size fits all” look like. Through consulting with Michele, I’ve realized my business actually needed 3-4 different sizes and price points.
As a result of working with Michele, I know I can CHOOSE my target market. Oftentimes we look at who purchased from us and try to understand their purchasing habits to attract more buyers. Now, instead of bending to the data, I know I am driving the data through pricing, brand messaging, and advertising channels.
Chef Saidah Farrell
Edible Opus
